Canada’s meeting place for freelance writers and creators

Established 2010

The above quote is from CEO Jason Calacanis of Mahalo.com, a "learn anything" site that repurposes content from around the web. When he began his venture, he reportedly said that the site wasn't reliant on Google, and that he could build a loyal base of visitors without it.

But when Google announced its algorithm change — which aims to weed out sites that offer low-quality content — Mahalo let go a tenth of its staff, and announced the site will focus more on producing video. How? By giving "experts" the opportunity, but little or no money, to produce how-to videos.

Calacanis's assertion that "the web is moving from the home of journalism and writers to the domain of experts" is based on the (false) assumptions that journalists are not experts and that quality work, the kind that you pay for, is a thing of the past.

Not so. If Google's move is the opening salvo in a war against junk sites on the web,  professional writers are out there fighting battles every day. Mahalo's retreat is a small but hopeful hint of victory.

Google's recent announcement that it is cracking down on "content farming" was bad news for media outlets producing low-quality regurgitated or repackaged stories.Further scrutiny now comes in the form of Churnalism.com, a website that asks users to paste press releases into a search engine, which then compares the text with as many as three…
The Washington Post Co. has reportedly invested between $5 and $10 million in developing Trove, a free personalized aggregation service that will collect news from 10,000 sources online. WaPo's senior vice president and chief digital officer, Vijay Ravindran, says it "probably won’t save journalism on its own, but it’s a start." The site…
The Wall Street Journal online is reporting that the New York Times is planning to launch a paid subscription system, likely next month, for online content. The system will allow casual surfers a certain amount of free content and targets instead the 15% of "heavy users" for a monthly sub fee. Right now, according to the report, the site generates…
A tentative settlement worth approximately $5.5 million was reached on behalf of freelancers with a group of publishers including the Toronto Star Newspapers and Rogers Publishing. The Ontario Superior Court of Justice will consider the tentative settlement in April.Many Canadian freelance writers have heard of Robertson v. Thomson, a 2006…
The Canadian Magazines blog is reporting that Reader's Digest has a deal with MSN.ca to provide lifestyle and travel content in French and English for the news website.The Canadian Writers Group, which represents writers who provide content to Reader's Digest, has made a formal inquiry to the magazine about how writers will be compensated for work…
Happy 2011! You will hear nonstop about the "digital platform." Masthead published all kinds of end-of-year interviews with publishers and they're all bullish on big-D digital, of course.Reader's Digest's Tony Cioffi says: "2011 will be focused on Digital, developing products and expanding our current brands and launching new ones to support our…
Thomson Reuters is launching what it is calling a "domestic news service" in the US to rival the Associated Press and CNN Wire. The service, dubbed Reuters America, will provide text, photos and video to newspaper, TV and online pubilshing clients. The first client is the Tribune Co, which owns the Chicago Tribune and the LA Times as well as some…
The Canadian Magazines blog offers a succinct review of a new book it says "should be read by every freelancer, agency, editor and publisher" in Canada.  Copyright, Contracts, Creators: New Media, New Rules is written by Osgoode Hall law school professor Giuseppina D’Agostino. The description of the book includes this gem: "The Internet-fueled…
Magazine and newspaper publishers have some news to smile about south of the border. The first comes from Jim Romenesko at Poynter:  newspapers can look forward to an increase in digital ad revenue next year, according to industry consultant Kubas. You can see the Kubas forecast here.What's more, there's a signal that the death of print is…

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